NFL Star Joe Burrow’s Custom Ford Bronco Heads to Barrett-Jackson Auction

The Story

Cincinnati Bengals quarterback Joe Burrow is auctioning off his custom 2022 Ford Bronco Badlands edition

The off-roader was built in collaboration with RealTruck and features a purple and gold LSU Tigers colorway

All proceeds from the sale will directly benefit the Joe Burrow Foundation to address food insecurity and youth mental health

Ford and NFL star Joe Burrow have teamed up with customization shop RealTruck to present a custom 2022 Ford Bronco heading to the auction block. Dropping via Barrett-Jackson, the bespoke four-door Badlands variant is heavily personalized to honor the Cincinnati Bengals quarterback’s historic college football career while raising money for a philanthropic cause.

The exterior of the rugged vehicle features a distinct gold and purple wrap that pays direct homage to the LSU Tigers, where Burrow secured a national championship. The specialized graphics package integrates the quarterback’s foundation logo on the hood, his signature jersey number on the side panels, and tiger stripes across the rear windows. Moving inside, the primarily black interior cabin is updated with matching gold and purple accents throughout.

Mechanically, the 4×4 is powered by a 2.7-liter twin-turbocharged EcoBoost V-6 engine paired with a 10-speed automatic transmission that generates 330 hp and 415 ft-lbs of torque. To optimize its off-road utility, RealTruck outfitted the vehicle with premium mechanical enhancements including a Superlift suspension, a Havoc Steel Bender bumper, and a functional RealTruck winch.

The custom Joe Burrow Ford Bronco will cross the block during the Barrett-Jackson Columbus auction from June 25 to June 27, 2026, at the Ohio Expo Center & State Fairgrounds.

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