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Nike Out of World Cup as Adidas-Outfitted Teams Head to Final
via Business of Fashion · July 16, 2026

Nike Out of World Cup as Adidas-Outfitted Teams Head to Final

Argentina’s semi-final win over England on Wednesday crushed the sportswear giant’s hopes of sponsoring a team on the tournament’s biggest stage.

The Story

Nike’s swoosh will be notably absent from the World Cup final.

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