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Why Fashion Brands Need More Instagram Ads Than Ever
via Business of Fashion · August 6, 2026

Why Fashion Brands Need More Instagram Ads Than Ever

As Meta’s AI-powered advertising system demands a growing supply of creative content to feed to users, fashion brands face a new challenge: how to keep up without sacrificing brand identity.

The Story

New York-based handbag label Verafied used to swap out its Instagram ads every month, cycling through a few hero campaign videos.

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